Marketing

Our Marketing Department provides comprehensive marketing, advertising, and communications services. We help clients complete project needs analyses, formulate project budgets, and develop market strategies. This department is truly "Next-Gen", with a unique understanding of leveraging technology to connect with customers.

In 2004, we expanded this department with the addition of a market research centre to carry out customer surveys, public opinion polls, focus groups, online surveys, intercept surveys, exit surveys, and a variety of online data collection services. This department also runs the Cape Breton Omnibus Study four times a year, which is a regional subscription-based research instrument used by clients in both the public and private sector.

E-Services

Our E-Services Department is a one-stop shop for Web, Database, E-Business, E-Commerce, E-Marketing, SEO, and Content Management (CMS) tools & solutions. The award-winning team of our E-Services department have been pushing the envelope and impressing clients with effective online solutions and custom applications for one and a half decades.

This department is also responsible for much of our "behind the scenes" research & development activities. For example, this department is largely responsible for the development of our digital signage system, content management solutions, corporate communications system, social networking solutions, and product recommender platform.

Creative

Our roots are in digital content production. The Creative Production department provides an array of production services including shooting, writing, editing, executive production, and visual effects. We provide production services to outside clients and we're responsible for producing virtually all advertising and promotional pieces for our clients.

When we launched in 1995, most of our creative production services were for traditional media. Today, most of our production services remain in the digital domain.




About Us

We're a "Next-Generation" digital marketing agency founded in 1995 and headquartered in Sydney, Nova Scotia. We separate ourselves from other service providers through our unique expertise in electronic media.

We help our clients "bridge the gap" between traditional media and the world of electronic marketing. We've been recognized for our understanding of using technology to engage the next generation of "connected" consumers.

At the top of our competitive advantages our ability to develop and deploy custom marketing and IT solutions in a timely and affordable manner. Our team removes the mystery of technology to make it both affordable and accessible to both our clients and their customers.

shawn  green

President & CEO
shawn@vmpgroup.com

Shawn is one of our original founders. He's got a passion for innovation and is the guy clients turn to when they need problems solved. He's the driving force behind our mission to become a world leader in customer engagement solutions.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
stephen  green

Vice President & Creative Director
stephen@vmpgroup.com

Stephen makes sure that everything we do meets your needs, plain and simple. It's only creative if it gets results, and that's what Stephen does best. He's an accomplished production manager, director, and our most experienced designer.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
mya  theriault

Production Manager
mya@vmpgroup.com

If it needs to move on the screen, Mya takes care of it. Digital signage, video segments, webcasts, promotions, and effects - she does it all. Clients always tell us how much they enjoy working with Mya, and we never get tired of hearing it.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
kevin  macmullin

Project & Account Manager
kevin@vmpgroup.com

Great project managers are organized. Great project managers are very good at keeping clients informed. Great project managers care about the work and the results. Kevin is a great project manager.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
kirk  mcneil

Web & Linux Development
kirk@vmpgroup.com

Kirk's our resident Linux guru and PHP wizard. He's the brains behind our narrowcast platform and content management system. He'll make sure your Web site works the way it's supposed to.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
leeann  boudreau

Media Management
leeann@vmpgroup.com

Need something printed? Need something placed in the media? Need to plan a media event, open house, or public consultation? Call us and ask for Lee Ann.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
krista  kokocki

Market Research
krista@vmpgroup.com

You need to know what your customers are thinking. You need to draw insights from visits to your website. You need to analyze customer traffic and shopper impressions in your retail store. You need to talk to Krista.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
patrick  cleary

Web Development
patrick@vmpgroup.com

Patrick's our resident Web slinger. He's a PHP and MySQL guy and excels in Drupal. Need an E-Commerce system? A shopping cart? A content manager? Patrick's your guy.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil
troy  macneil

Software Engineer
troy@vmpgroup.com

Troy's a software engineer and computer scientist with a passion for technical innovation. He speaks the languages of the 21st century - Java, C, C++, and PHP. He also knows databases like Oracle and MySQL. Get to know Troy - he'll take care of you.

shawn green   stephen green   mya theriault   kevin macmullin
   kirk mcneil   leeann boudreau   patrick cleary   troy macneil